Event Coast

There's No Simulation Like Home by Paul Sermon

12th November - 18th December 1999

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Artist in Residence: Chrissie Weedall

Exhibition: 'There's No Simulation Like Home' by Artist Paul Sermon
Host Gallery: Fabrica Gallery Brighton and Hastings Art Gallery and Museum

Introduction: The final report is an evaluation of my experience as artist in residence through the six week duration of artist Paul Sermon's exhibition; 'There's No Simulation Like Home'. The residency was divided between two gallery settings, Mondays and Tuesdays spent at the Fabrica Gallery in Brighton, and Wednesday, Thursday and Saturday at Hastings Art Gallery and Museum. Originally the two gallery spaces were to be linked via teleconferencing ISDN lines in order to create an interactive link between gallery visitors in two remote locations. Unfortunately this was not possible, therefore in effect the residency post created some mediation between the two galleries hosting Paul Sermon's exhibition.


The Brief:
I was asked to create an arts based project for exhibition on the Internet. This piece of work would be in response to collaboration with gallery visitors. It was suggested that the website project should act as a focal point for gallery visitors to explore their experiences on visiting the exhibition and also as a means of working creatively with a digital artist using a computer. Although the creation of a collaborative piece of work was essential to the success of the residency, it was to take secondary priority to that of an educational role. The primary target of this role being to promote and encourage discussion and participation from the audience throughout the exhibition in addition to liasing with gallery staff to design and organise workshops and demonstrations for gallery visitors and organised group tours.


Preparation:

Research and Development: From the offset it was important to identify possible challenges that could arise from this unique dual residency. Two weeks before the residency was due to commence I spoke to both exhibition co-ordinators of the host galleries. I felt it was imperative to view the gallery space, the facilities offered and to discuss any expectations or concerns regarding my work. The first compromise emerged when I discovered that there was no means for me to be connected to the Internet from my workstation in either gallery space - as the only phone line was used for administrative purposes. This was a serious issue in context to the specification of my finished piece of work as an internet based project. Once identified I managed to find ways around this problem. Nevertheless, my work methods were seriously compromised and needed to be reconsidered.

The original idea had been to create an email link between the two gallery spaces and this, of course, needed to be re-addressed. In addition to this, the very fact that I would be working between two gallery spaces and therefore with two audiences, indicated a need to be very organised with my filing system and structure in order to be able to transport work on disk and to constantly update files from one workstation to another. It was apparent within the first week that I would need a reasonably structured method of creating in order to plan and manage my time and to have a clear focus for setting up demonstrations and workshops. The fact that I had been asked to create a website posed its own unique challenges. I developed my website building skills as I went along, using software programmes such as Dreamweaver with which I had little experience of using previously. Necessity is without doubt the best teacher. Working on a web-based project also dictates to some extent a need to impose structure from the start, as issues of navigation, size, context and interface design are also necessary points for consideration in order for a site to work efficiently. This created a pressure early on in the residency forcing me to form a closure of ideas quite quickly. Under normal circumstances I might have been more open to exploring possibilities but had instead to work within limitations of website design, which added interesting challenges to the residency. A project with an Internet shelf life would also need to stand up to exhibition well after the residency had finished and carry its own weight and value.

It was also evident that the two separate host galleries had very unique and contrasting reputations, audiences and aims. It was important for myself as resident artist to identify these differences and to act accordingly rather than treating the residency as uniform. The Fabrica Gallery has gained a strong reputation for itís pioneering approach to contemporary art and new technologies, supporting a strong ethos in promoting discussion and education. Fabrica has an established group of both payed and voluntary staff who are present throughout exhibitions to inform audiences about work and, where appropriate, to interact with the work. Therefore, my role as educational officer was perhaps not as essential as it was in Hastings Art Gallery and Museum. The reputation of Hastings as an Art Gallery was far more traditional in its approach. Contemporary Art Exhibitions using new media were quite challenging to audiences here, according to staff at Hastings Art Gallery and Museum. There was a note of uncertainty as to how the exhibition 'There's No Simulation Like Home' would be received. Although exhibition co-ordinator, Helen Mears, is keen to promote a more contemporary feel for future exhibitions, she stressed quite early on that my presence as artist in residence would be best spent by addressing the public about the exhibition, raising points for debate and generally encouraging visitors to interact with the work.

Other issues which I acknowledged in creating a piece of work with gallery users in a public gallery setting were: finding methods for individuals to connect with the work, to capture their interest and to make the work more relevant to the public in some way. It was also essential to link the work in a coherent way to issues related to Paul Sermon's exhibition so that the work could serve as a continuation of the debate, a platform for exploring issues raised by Paul Sermon's work. I also needed to relate the piece to the two individual environments at Hastings Museum and Fabrica Art Gallery.

If the work was to be a collaborative method of construction, it was important for me to adopt a method of anchoring all the elements together so that it would work as a whole piece rather than as disjointed, sporadic elements. Creating a work environment where everybody could participate if they wished to was essential. In Fabrica, numerous people would often pass through the gallery space during their lunch hour, making a fleeting visit to the exhibition, whilst in Hastings often the public had made a specific effort to get to the museum and would tend to stay for a reasonable period of time. Accessibility had to cater for all types of gallery visitors.

The Residency:
Inspirations and Observations.


I wanted the workshops and creative project to relate to the individual gallery settings and related issues surrounding the exhibition 'There's No Simulation Like Home', and to the direct experiences of gallery visitors to the exhibition. The preparatory week before my residency was spent assisting with setting up the exhibition structure. This was an ideal opportunity to get to know staff and volunteers and to generally familiarise myself with the set up. This was also a good opportunity for me to spend time with Paul Sermon -although tight deadlines and heavy workloads meant that we actually had very little time to discuss his work and ideas I had regarding the residency project. In addition to the problems regarding time, Paul Sermon was strongly adverse to the idea that exhibition staff from either gallery should take on the role of mediator between gallery visitors and issues relating to his work. From the few conversations we had, Paul expressed reluctance for myself or other gallery staff to feel the need to interpret or translate the concepts of his work to gallery visitors in his absence. Paul believes that onlookers and participants should be permitted to evaluate the work alone and he expressed the opinion that exhibition organisers often feel the need to explain work using interaction or new technology rather than letting participants make up their own minds and explore work for themselves. I agree that Paul Sermon has a very valid point. There is often a tendency to step in and demystify the technology and perhaps therefore remove the powerful element of first hand experience from the work.

At first I felt awkward about balancing the wishes of the artist with my designated brief as an educational facilitator. However, this provided me with an opportunity for exploring and reflecting the broader issues relating to Paul's work within my own website project. I could use the residency and my own work to engage with visitors about these very issues.

Throughout the first and second week of my residency I was able to observe gallery visitors interacting with the exhibition and to participate with them. This generally led to some form of discussion about their feelings and experiences relating to interaction with others within the gallery space. Although this was perhaps not such an unexpected experience for visitors at Fabrica, this was certainly quite a new and challenging aspect of the exhibition at Hastings. Visitors expressed feeling disorientated within the simulated rooms and questioning what was real and what was illusion. A real sense of performance developed between visitors participating within the exhibition space.

Within a short space of time it became apparent that common themes were being shared and experienced, especially those issues concerning rules and boundaries. Issues such as: codes of conduct; what behaviour is acceptable and unacceptable upon interacting with one another - particularly with strangers. Whether within the real world context or through virtual screen contact - boundaries and rules were a big issue. Many people seemed to experience feeling 'out of character'- bending their own personal rules around social codes of conduct, experiencing delight in the exchange between their own ëscreen bodyí and that of a strangers ëscreen bodyí. Others felt inhibited and restricted or uncomfortable with the interaction.

Whilst some people stayed in the simulated home space for a length of time, making themselves literally at home, often returning to visit the exhibition numerous times. Others commented on the simulated home feeling cold and lacking any 'lived in' atmosphere or human quality without people in the space, finding it characterless, and therefore impersonalised.

One element that struck me was that, although many people would pass through the space and many human interactions were occurring, there was little indication of human presence and interaction at the end of each day. Apart from dust and the odd human footprint on the sofa or floor, there was nothing left behind of the human presence that had been so evident during the day (with the obvious exception of the odd item of lost property - a toy stuffed gnome, a sandwich, a letter left on a table, a set of keys and a pair of socks). This lost property was to lead to an idea. It was actually quite fascinating to see how, gradually, individuals were subconsciously humanising the space.

The Concept:

The idea of providing a space on the internet for individuals to leave some form of information about their visit to the exhibition came as a response to this lack of human presence left in the gallery at the end of each day. I felt that it was important for individuals who passed through the gallery to have an opportunity to leave some form of identity behind documented on the Internet as indication that they had passed through the exhibition space. This seemed particularly fitting at Hastings Art Gallery and Museum where I was surrounded in my work space by objects once belonging to someone, largely domestic objects with histories that seemed to hint at a story, a journey and a past of their own.

Providing this space for visitors to leave an object as a virtual representation in a virtual place also seemed to link into issues surrounding the main exhibition.

On talking to gallery visitors a common concern regarding digital art and the virtual space was that such spaces were clinical, de-sanitised spaces lacking human warmth and presence. It seemed appropriate to explore these concerns via the internet, to represent objects touched by human presence revealing their own histories. Object that perhaps were dirty and worn from use and time. I wanted to create a virtual house where one could navigate around the various rooms of the house and find objects left by gallery visitors. As an added element to the project, I felt it would be interesting to ask participants to donate a rule with their object to add to a collective of virtual house rules and precisely where in the house they would like the object to be left. Objects donated by the visitor could be anything, preferably something which was personal to them, as the house rule preferably would be a personalised rule. It was apparent within the museum that rules around personal conduct were very important. There had even been a recent debate centring around social conduct within the museum, re-addressing old issues concerning noise levels, not touching objects, not eating within the building and usage of mobile phones etc. I observed that visitors are very aware of conditioning regarding behaviour within public spaces, particularly within public institutions. Generally, people have their own rules within their own homes and surrounding their personal belongings and space. I wanted to develop on this theme within my work.

Often objects and paintings in museums and art galleries are numbered or catalogued, which I felt would be an interesting navigational device to incorporate into the site. The objects would be contained within the website, embedded, suspended in time like museum pieces. Broader issues surrounding the virtual space could become a focal point for the project - to accentuate the ongoing debate behind applying social rules to the virtual world. Containing virtual house rules such as, 'removing your shoes before entering the home or leaving your key under the plant pot'. Through exploring the interface of the home as a metaphor, I hoped to highlight issues surrounding social conditioning and how we too apply this to the virtual world, adding a nonsensical edge.


Work Method:

The work method appropriated was largely due to the equipment I had available to me. I had access to two workstations, one based at each gallery - each including a scanner. I had use of a digital camera for one week. Although I had originally wanted to use video footage I had to keep file sizes at a minimum and video was not appropriate as a method of documentation under these circumstances. I used the scanner to scan participants chosen objects (3 dimensional mostly) onto the screen. From this point participants could experiment with their image using PhotoShop under my guidance. It was important to devise a work method that would be inclusive of any gallery visitor, regardless of ability, or length of time available for them to participate. I was aware that some visitors to the Fabrica Gallery would literally pass through during their lunch hour, so I wanted a method of work which would not depend on participants spending lengths of time at the work station. During my residency I received bookings from community organisations to participate in 'digital' workshop sessions, therefore I had to cater for groups of varying abilities and age groups.

Workshops: These provided an excellent source for participants to connect with the project in a personal way and also enabled visitors to use the technology at hand. For many participants this was a new experience and a useful introduction to digital image making and to experience working with a digital artist in creating a piece of work. Groups from various schools, institutions and organisations arranged visits and worked with me to create the collaborative website. This also allowed people to spend as much time as they wished in creating the imagery. Through this method of work I was able to build relationships with gallery visitors. Within both galleries, there were participants who made regular visits to see the progression of the site and to discuss how the work should be developed. In this instance the project became a link for continued contact between visitors and the two host galleries. A good rapport was established with the audience in addition to creating a focus for debate and collaboration. The method of work was inclusive of most abilities and ages, helping to demystify the technology used and also the creative process.

Evaluation of the Residency:
Creating the website:


The creation of the site certainly became a focal point for visitors in both galleries. Whether as a topic of conversation leading to other related issues such as the internet, television, technology in the home, the creative process or as a means to use the computer software packages to create a piece of work with an artist - the creation of the website has been a definite success in these terms.

I feel I became an anchor point for discussion about the exhibition. Many people returned to see how the work was progressing. At the Hastings gallery I developed a rapport with two families who became regular visitors and contributors to the site. It was a good opportunity for the parents to learn more about creating websites, as often the generation gap dictates an obvious divide between children and parents where knowledge of computing and the Internet are concerned. Working on the site was an enjoyable way of bridging the gap and providing learning incentives. Parents often connected with the work through their children. At Fabrica, I made good contacts with a whole variety of visitors and I made some collaborative connections with other practising artists who shared an interest in digital media and in translating their own ideas via this medium. On completion of the residency I have received emails and messages from collaborators from both gallery locations asking for details about the website address and looking forward to seeing their work online.

This is undoubtedly a real advantage of creating internet based work as it is accessible to a wide audience. Through one of the group tours organised at Hastings Museum, a group of international language students came to work on the site, many will be able to view the site wherever they are based in the world. Also a visiting sixth form college from Brighton expressed interest in developing the themes of the web project through use of the internet for a school project. The residency was successful in helping to forge relationships between the two galleries and their respective communities.
As a counter balance to all the positivity, it must be said that the residency has not been without its complications. Dividing time between two gallery spaces has, at times, felt like split loyalties. In such a large and busy gallery as Fabrica, two days per week provided me with little time to build a strong base there.


Website development can be a restrictive way of workings as structure and organisation is essential. This can cut time in which to develop ideas. Maintaining a sense of control over the website was also an issue as the work was constantly evolving and growing and I had to implement quality control, deciding what to use and what to omit, which felt conflictive with the collaborative spirit.

Technically it was unfortunate not to have an internet connection in either gallery space as many participants offered to email images to me for inclusion to the website. My workstation at Fabrica was extremely impractical due to lack of RAM resulting in untimely crashes and complications. It was impossible to open Dreamweaver and the internet browser at the same time which is an essential requirement for internet design work. The quality of the computer was a hindrance to the overall construction of the project. Six weeks also felt like such a limited time in which to fulfil all of the requirements of the residency. Now that certain relationships have been forged and the outreach development has created interesting spin-offs within the community, it seems a shame not to have means for extending the progression of the work as it has taken time to establish these contacts.

Toward the end of the residency there was a slight feeling of anticlimax to the positive atmosphere as the future of the Fabrica gallery is uncertain. Unless sufficient funding can be found then the gallery may not reopen in the spring. I had a privileged position as Artist in Residence at the gallery, as I experienced first hand the amazing source of cultural activity Fabrica provides in Brighton. The diversity and accessibility to contemporary art exhibitions, exhibiting international and local artists, in my opinion no equivalent gallery exists in Brighton. The educational policy that Fabrica supports has made my residency far easier and more enjoyable. It provides a cultural beacon in the centre of Brighton.

As a digital artist I have developed my skills as a website designer and have increased my employability. Through the contacts I have made over the residency period I have received potential offers for work in website design. I have also been approached by organisations regarding other residency projects and have made professional contacts with other artists and arts based organisations.

It has been an empowering experience, helping me to develop professional skills which will assist me to fund and support my own art practise. I have found making a collaborative piece an incredibly valuable way of working, providing an opportunity to engage with a potential audience and to receive feedback and inspiration. The collaborative work has been a welcome reprieve from the solitude of working singularly behind my workstation or within a studio setting. The residency has provided a useful link between the gallery, the artist and the audience, encouraging the flow of debate, helping to focus the gallery space as a place for discussion, networking, collaboration and learning in addition to bringing the issue of human presence and interaction back into focus.

It was an exciting experience to work alongside Paul Sermonís installation which was so inspirational and positively received by audiences at both Brighton and Hastings, providing an exciting catalyst in which to work. Both galleries created such welcoming and supportive environments in hosting the residency project and staff were very encouraging and helpful.

Special thanks to Matthew Miller, Helen Mears and Sajid Fareed for making my residency so enjoyable. I would especially like to thank Jayne Hobin from Lighthouse and Bernhard Living from the BN1 Gallery for their continued support and encouragement and for giving me this opportunity.